We're all Red InsideFinalistJupiler - BBDO Belgium + Vizeum Campagne comportementale à long terme |
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We’re all Red InsideFinalistJupiler - BBDO Belgium + Vizeum Campagne comportementale à long terme |
CLIENT |
Josse a obtenu un Master en ingénierie commerciale et terminé ses études à la Vlerick Business School. Il commence sa carrière chez ABinBev en 2012 au sein du Global Management Trainee Program et nourrit depuis lors sa passion pour les grandes bières et de prestigieuses marques.Après avoir été responsable du Trade Marketing Program en belgique pendant deux ans, Josse a alors commencé en tant que Junior Brand Manager pour Jupiler. Aujourd'hui, 10 ans plus tard, après quelques campagne (et quelques bières), il est responsable de l'ensemble des activités Marketing de l'une des plus prestigieuses marques Belges: Jupiler. |
AGENCY |
After obtaining a Master's degree in Business Management at ICHEC (Brussels) in 2006, Aurélie started on the advertiser's side. First she worked for the LVMH group (Dior) as a Media Manager for four years and afterwards as a Brand Manager for a Belgian fashion brand. In 2014, her passion for consumer insights, societal trends and brand strategy made her move to the 'other side' and she started as Strategic Planner at TBWA\Belgium. In 2020, she became Head of Brand Strategy at BBDO\Belgium working for clients such as Jupiler, Kwak, Jacobs Douwe Egberts and Loterie Nationale. In 2017, she started sharing her expertise on the radio as an Advertising Trends expert for the radio station La Première (RTBF). Bringing brands closer to the real world and people's real needs is was she does best. |